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Post by Deleted on Jun 5, 2016 15:54:46 GMT 1
With Drake not releasing a video for his 8 week No.1 and many artists dropping songs without warning or album tracks entering the charts is the music video now just an expensive unecessary promotional tool?
The last long running number one i can remember which didn't have a video was Black Box Ride On Time in 1989.
With music tv viewing falling and people hearing songs on Spotify or I-Tunes would dropping the official video save money for the artists and record company or is it still as important as it has been for the last 30 odd years?
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TheThorne
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Post by TheThorne on Jun 5, 2016 16:26:12 GMT 1
YouTube is still the most popular streaming site but I guess a video isn't as important as having an audio clip on it. But I think because we don't have releases being held back so much , videos aren't ready and sometimes a songs popularity can catch the artist by surprise a 2 month wait for a video is not unusual but when you get an instant global hit it must be hard finding the time to make a video.
Out of my top 75 songs right now less than 50 have videos if hosts any indication.
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vastar iner
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Post by vastar iner on Jun 6, 2016 6:45:08 GMT 1
What programmes on mainstream television play videos? There's no TOTP/Chart Show any more...
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TheThorne
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Post by TheThorne on Jun 6, 2016 6:55:09 GMT 1
What programmes on mainstream television play videos? There's no TOTP/Chart Show any more... none the odd show shows a clip sometimes thats it but YouTube is bigger than most tv now anyway especially with teenagers.
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Post by o on Jun 6, 2016 9:52:09 GMT 1
Depends on your definition of "mainstream" television, almost every house has the potential access to cable, or Sky these days, and on there are many music video channels.
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Post by Razzle Dazzle on Jun 6, 2016 10:36:35 GMT 1
Yeah they are obsolete. They became a bit of a fad for 30 year but are now massively on the wane, the music industry is a business and making a video costs money, time and effort. For smaller bands this can mean a loss in income, as for someone like drake who can get to number 1 for 8 weeks without one then in both cases they are simply not worth the effort
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TheThorne
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Post by TheThorne on Jun 6, 2016 12:13:22 GMT 1
It's never been the same since MTV2 was replaced by MTV Rocks, so many videos from 1996-2004 are engrained in my memory , I love videos just made a new top 1000 videos of 90s on my YouTube channel. It's not in order of popularity but it has been segued to some degree especially from 100 onwArds www.youtube.com/playlist?list=PLfX9VEevrBKyhxsWYivG79FeO4bMmDeik
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Post by Razzle Dazzle on Jun 6, 2016 13:24:49 GMT 1
Yeah mtv 2 from my last year at school through to my year unemployed after college 99-2003 got some listing too but It was before streaming, YouTube, mass didmgital downloads, before the vinyl boom too. In a way it was one of the only way to discover rock music as mainstream radio has never been keen to promote new Rock acts
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Post by Razzle Dazzle on Jun 6, 2016 13:31:24 GMT 1
I didcovered Ryan Adams, Cave In, Jet plane Landing, Brandon Benson, White Stripes, The Libertines, Delays etc solely through mtv2
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TheThorne
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Post by TheThorne on Jun 6, 2016 13:46:59 GMT 1
Yeah mtv 2 from my last year at school through to my year unemployed after college 99-2003 got some listing too but It was before streaming, YouTube, mass didmgital downloads, before the vinyl boom too. In a way it was one of the only way to discover rock music as mainstream radio has never been keen to promote new Rock acts It was the Napster era though so many of the bands they played were heavily pirated
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Post by Razzle Dazzle on Jun 6, 2016 14:53:48 GMT 1
that's the thing, but you couldn't pirate them until you knew they existed, there were all sorts of copycat file sharing services in the early 00's
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TheThorne
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Post by TheThorne on Jun 6, 2016 14:59:40 GMT 1
that's the thing, but you couldn't pirate them until you knew they existed, there were all sorts of copycat file sharing services in the early 00's Think you just worked out the music industry solution to piracy , make new music hard to find then nobody will pirate it
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borneoman
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Post by borneoman on Jun 6, 2016 15:38:58 GMT 1
don't think they're obsolete at all and they're still have a huge effect in the charts just cos the #1 song doesn't haver a video, it doesn't mean videos are obsolete, just means Drake is the biggest artist of the planet right now, thats it,
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LT
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Post by LT on Jun 6, 2016 15:53:06 GMT 1
not obselete but perhaps not as essential as they once were.
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Post by Deleted on Jun 6, 2016 18:46:43 GMT 1
A new video for a lead off single can still be a massive event. Just don't think that we'll see many videos for 2nd and 3rd singles anymore...
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vastar iner
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Post by vastar iner on Jun 6, 2016 21:15:25 GMT 1
Depends on your definition of "mainstream" television, almost every house has the potential access to cable, or Sky these days, and on there are many music video channels. They don't count. Indeed they are counter-productive. Because putting all the urban videos on an urban channel means that people who are not devotees of urban will never see tracks they might like - and people who like urban will never see tracks from different genres that they might like.
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borneoman
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Post by borneoman on Jun 7, 2016 5:08:33 GMT 1
Recent example if video effect Adele's SML(TYNL)
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Post by ManicKangaroo on Jun 7, 2016 8:32:40 GMT 1
Depends on your definition of "mainstream" television, almost every house has the potential access to cable, or Sky these days, and on there are many music video channels. They don't count. Indeed they are counter-productive. Because putting all the urban videos on an urban channel means that people who are not devotees of urban will never see tracks they might like - and people who like urban will never see tracks from different genres that they might like. But there are still channels which play multiple styles
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Post by Laurence on Jun 8, 2016 23:59:21 GMT 1
In a way its refreshing after a period when all videos were "shocking" and over sexualised - see Gaga, Miley and Rihanna that it's more about the music. Anyway isn't everyone to interested in playing with their phones to watch a whole video in one go nowadays
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Post by Razzle Dazzle on Jun 9, 2016 12:29:48 GMT 1
Touring bands that make a living with album sales and playing gigs/festivals. The ones who play their own instruments, write their own songs and have no major label so no money behind them have been releasing music for a decade without music videos. Some don't even release single's anymore. Because them along with music videos would cost more to make than the single sales would generate
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